Recommendation_strategy_all.scala 19.5 KB
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package com.gmei

import java.io.Serializable

import com.gmei.WeafareStat.{defaultParams, parser}
import org.apache.spark.sql.{SaveMode, TiContext}
import org.apache.log4j.{Level, Logger}
import scopt.OptionParser
import com.gmei.lib.AbstractParams

object Recommendation_strategy_all {

  Logger.getLogger("org.apache.spark").setLevel(Level.WARN)
  Logger.getLogger("org.apache.eclipse.jetty.server").setLevel(Level.OFF)

  case class Params(env: String = "dev"
                   ) extends AbstractParams[Params] with Serializable

  val defaultParams = Params()

  val parser = new OptionParser[Params]("Feed_EDA") {
    head("WeafareStat")
    opt[String]("env")
      .text(s"the databases environment you used")
      .action((x, c) => c.copy(env = x))
    note(
      """
        |For example, the following command runs this app on a tidb dataset:
        |
        | spark-submit --class com.gmei.WeafareStat ./target/scala-2.11/feededa-assembly-0.1.jar \
      """.stripMargin +
        s"|   --env ${defaultParams.env}"
    )
  }

  def main(args: Array[String]): Unit = {
    parser.parse(args, defaultParams).map { param =>
      GmeiConfig.setup(param.env)
      val spark_env = GmeiConfig.getSparkSession()
      val sc = spark_env._2

      val ti = new TiContext(sc)
      ti.tidbMapTable(dbName = "jerry_prod", tableName = "diary_video")
      ti.tidbMapTable(dbName = "jerry_prod", tableName = "data_feed_click")
      ti.tidbMapTable(dbName = "jerry_prod", tableName = "blacklist")
      ti.tidbMapTable(dbName = "jerry_test", tableName = "bl_device_list")
      ti.tidbMapTable(dbName = "jerry_prod", tableName = "data_feed_exposure")
      ti.tidbMapTable(dbName = "jerry_prod", tableName = "merge_queue_table")


      import sc.implicits._
      val stat_date = GmeiConfig.getMinusNDate(1)
      println(stat_date)
      //println(param.date)
      val partition_date = stat_date.replace("-","")
      val decive_id_oldUser = sc.sql(
        s"""
           |select distinct(device_id) as device_id
           |from online.ml_device_day_active_status
           |where active_type = '4'
           |and first_channel_source_type not in ('yqxiu1','yqxiu2','yqxiu3','yqxiu4','yqxiu5','mxyc1','mxyc2','mxyc3'
           |        ,'wanpu','jinshan','jx','maimai','zhuoyi','huatian','suopingjingling','mocha','mizhe','meika','lamabang'
           |        ,'js-az1','js-az2','js-az3','js-az4','js-az5','jfq-az1','jfq-az2','jfq-az3','jfq-az4','jfq-az5','toufang1'
           |        ,'toufang2','toufang3','toufang4','toufang5','toufang6','TF-toufang1','TF-toufang2','TF-toufang3','TF-toufang4'
           |        ,'TF-toufang5','tf-toufang1','tf-toufang2','tf-toufang3','tf-toufang4','tf-toufang5','benzhan','promotion_aso100'
           |        ,'promotion_qianka','promotion_xiaoyu','promotion_dianru','promotion_malioaso','promotion_malioaso-shequ'
           |        ,'promotion_shike','promotion_julang_jl03')
           |and partition_date ='${partition_date}'
         """.stripMargin
      )
      decive_id_oldUser.createOrReplaceTempView("device_id_old")


      val clk_count_oldUser_Contrast = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as clk_count_oldUser_Contrast
           |from data_feed_click jd inner join device_id_old
           |on jd.device_id = device_id_old.device_id
           |where  (jd.cid_type = 'diary' or jd.cid_type = 'diary_video')
           |and jd.device_id regexp'1$$'
           |and jd.device_id not in (select device_id from bl_device_list)
           |and jd.device_id not in (select device_id from blacklist)
           |and jd.stat_date ='${stat_date}'
         """.stripMargin
        )

      val imp_count_oldUser_Contrast = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as imp_count_oldUser_Contrast
           |from data_feed_exposure je inner join device_id_old
           |on je.device_id = device_id_old.device_id
           |where je.cid_type = 'diary'
           |and je.device_id regexp'1$$'
           |and je.device_id not in (select device_id from bl_device_list)
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
         """.stripMargin
        )

      val clk_count_oldUser_all = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as clk_count_oldUser_all
           |from data_feed_click jd inner join device_id_old
           |on jd.device_id = device_id_old.device_id
           |where  (jd.cid_type = 'diary' or jd.cid_type = 'diary_video')
           |and jd.device_id not in (select device_id from bl_device_list)
           |and jd.device_id not in (select device_id from blacklist)
           |and jd.stat_date ='${stat_date}'
         """.stripMargin
      )

      val imp_count_oldUser_all = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as imp_count_oldUser_all
           |from data_feed_exposure je inner join device_id_old
           |on je.device_id = device_id_old.device_id
           |where je.cid_type = 'diary'
           |and je.device_id not in (select device_id from bl_device_list)
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
         """.stripMargin
      )

//获取策略命中用户device_id
      val device_id_cover = sc.sql(
        s"""
           |select distinct(device_id) as device_id
           |from merge_queue_table
         """.stripMargin
      )
      device_id_cover.createOrReplaceTempView("device_id_cover_older")


      val clk_count_oldUser_Cover = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as clk_count_oldUser_Cover
           |from data_feed_click jd inner join device_id_cover_older
           |on jd.device_id = device_id_cover_older.device_id
           |where  (jd.cid_type = 'diary' or jd.cid_type = 'diary_video')
           |and jd.device_id not in (select device_id from bl_device_list)
           |and jd.device_id not in (select device_id from blacklist)
           |and jd.stat_date ='${stat_date}'
         """.stripMargin
      )

      val imp_count_oldUser_Cover = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as imp_count_oldUser_Cover
           |from data_feed_exposure je inner join device_id_cover_older
           |on je.device_id = device_id_cover_older.device_id
           |where je.cid_type = 'diary'
           |and je.device_id not in (select device_id from bl_device_list)
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
         """.stripMargin
      )
      //策略覆盖用户数device_num_cover
      val device_num_cover = sc.sql(
        s"""
           |select '${stat_date}' as stat_date,count(distinct(device_id)) as device_num_cover
           |from merge_queue_table
         """.stripMargin
      )

      //尾号1活跃用户数device_num_1_hit
      val device_num_1_hit = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(distinct(je.device_id)) as device_num_1_hit
           |from data_feed_exposure je inner join device_id_old
           |on je.device_id = device_id_old.device_id
           |where je.cid_type = 'diary'
           |and je.device_id regexp'1$$'
           |and je.device_id not in (select device_id from bl_device_list)
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
         """.stripMargin
      )

      //策略命中用户数device_num_hit
      val device_num_hit = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(distinct(je.device_id)) as device_num_hit
           |from data_feed_exposure je inner join device_id_cover_older
           |on je.device_id = device_id_cover_older.device_id
           |where je.cid_type = 'diary'
           |and je.device_id not in (select device_id from bl_device_list)
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
         """.stripMargin
      )
      val result1 = clk_count_oldUser_Contrast.join(imp_count_oldUser_Contrast,"stat_date")
          .join(clk_count_oldUser_all,"stat_date")
          .join(imp_count_oldUser_all,"stat_date")
          .join(clk_count_oldUser_Cover,"stat_date")
          .join(imp_count_oldUser_Cover,"stat_date")
          .join(device_num_cover,"stat_date")
          .join(device_num_1_hit,"stat_date")
          .join(device_num_hit,"stat_date")
      result1.show()

      GmeiConfig.writeToJDBCTable(result1, "Recommendation_strategy_temp", SaveMode.Append)


      //device_id尾号1有点击用户日记本点击数
      val clk_active_1 = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(jd.cid_id) as clk_active_1
           |from data_feed_click jd inner join device_id_old
           |on jd.device_id = device_id_old.device_id
           |where  (jd.cid_type = 'diary' or jd.cid_type = 'diary_video')
           |and jd.device_id regexp'1$$'
           |and jd.device_id not in (select device_id from bl_device_list)
           |and jd.device_id not in (select device_id from blacklist)
           |and jd.stat_date ='${stat_date}'
         """.stripMargin
      )

      //device_id尾号1有点击用户日记本曝光数
      val imp_active_1 = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(je.cid_id) as imp_active_1
           |from data_feed_exposure je inner join device_id_old
           |on je.device_id = device_id_old.device_id
           |where je.cid_type = 'diary'
           |and je.device_id in (select distinct(device_id) from data_feed_click where device_id regexp '1$$' and stat_date = '${stat_date}')
           |and je.device_id not in (select device_id from bl_device_list)
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
         """.stripMargin
      )

      //device_id尾号1点击日记本用户数
      val clk_diary_device = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(distinct(jd.device_id)) as clk_diary_device
           |from data_feed_click jd inner join device_id_old
           |on jd.device_id = device_id_old.device_id
           |where  (jd.cid_type = 'diary' or jd.cid_type = 'diary_video')
           |and jd.device_id regexp'1$$'
           |and jd.device_id not in (select device_id from bl_device_list)
           |and jd.device_id not in (select device_id from blacklist)
           |and jd.stat_date ='${stat_date}'
            """.stripMargin
      )

      //所有有点击用户日记本点击数
      val clk_active_all = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(jd.cid_id) as clk_active_all
           |from data_feed_click jd inner join device_id_old
           |on jd.device_id = device_id_old.device_id
           |where  (jd.cid_type = 'diary' or jd.cid_type = 'diary_video')
           |and jd.device_id not in (select device_id from bl_device_list)
           |and jd.device_id not in (select device_id from blacklist)
           |and jd.stat_date ='${stat_date}'
          """.stripMargin
      )

      //所有有点击用户日记本曝光数
      val imp_active_all = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(je.cid_id) as imp_active_all
           |from data_feed_exposure je inner join device_id_old
           |on je.device_id = device_id_old.device_id
           |where je.cid_type = 'diary'
           |and je.device_id in (select distinct(device_id) from data_feed_click where stat_date = '${stat_date}')
           |and je.device_id not in (select device_id from bl_device_list)
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
          """.stripMargin
      )

      //策略命中用户点击日记本用户数
      val clk_diary_device_cover = sc.sql(
        s"""
           |select '${stat_date}' as stat_date,count(distinct(device_id)) as clk_diary_device_cover
           |from merge_queue_table
           |where device_id in (select distinct(device_id) from data_feed_click where stat_date = '${stat_date}')
          """.stripMargin
      )

      //策略命中用户总数
      val device_all_cover = sc.sql(
        s"""
           |select '${stat_date}' as stat_date,count(distinct(device_id)) as device_all_cover
           |from merge_queue_table
          """.stripMargin
      )

      val result2 = clk_active_1.join(imp_active_1,"stat_date")
        .join(clk_active_all,"stat_date")
        .join(imp_active_all,"stat_date")
        .join(clk_diary_device,"stat_date")
        .join(clk_diary_device_cover,"stat_date")
        .join(device_all_cover,"stat_date")
      result2.show()

      GmeiConfig.writeToJDBCTable(result2, "strategy_other", SaveMode.Append)


//统计新用户点击率
      val devicee_id_newUser = sc.sql(
        s"""
           |select distinct(device_id) as device_id
           |from online.ml_device_day_active_status
           |where active_type != '4'
           |and first_channel_source_type not in ('yqxiu1','yqxiu2','yqxiu3','yqxiu4','yqxiu5','mxyc1','mxyc2','mxyc3'
           |        ,'wanpu','jinshan','jx','maimai','zhuoyi','huatian','suopingjingling','mocha','mizhe','meika','lamabang'
           |        ,'js-az1','js-az2','js-az3','js-az4','js-az5','jfq-az1','jfq-az2','jfq-az3','jfq-az4','jfq-az5','toufang1'
           |        ,'toufang2','toufang3','toufang4','toufang5','toufang6','TF-toufang1','TF-toufang2','TF-toufang3','TF-toufang4'
           |        ,'TF-toufang5','tf-toufang1','tf-toufang2','tf-toufang3','tf-toufang4','tf-toufang5','benzhan','promotion_aso100'
           |        ,'promotion_qianka','promotion_xiaoyu','promotion_dianru','promotion_malioaso','promotion_malioaso-shequ'
           |        ,'promotion_shike','promotion_julang_jl03')
           |and partition_date ='${partition_date}'
         """.stripMargin
      )
      devicee_id_newUser.show()
      devicee_id_newUser.createOrReplaceTempView("device_id_new")

      val clk_count_newUser_Contrast = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as clk_count_newUser_Contrast
           |from data_feed_click jd inner join device_id_new
           |on jd.device_id = device_id_new.device_id
           |where  (jd.cid_type = 'diary' or jd.cid_type = 'diary_video')
           |and jd.device_id regexp'1$$'
           |and jd.device_id not in (select device_id from blacklist)
           |and jd.stat_date ='${stat_date}'
         """.stripMargin
      )

      val imp_count_newUser_Contrast = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as imp_count_newUser_Contrast
           |from data_feed_exposure je inner join device_id_new
           |on je.device_id = device_id_new.device_id
           |where je.cid_type = 'diary'
           |and je.device_id regexp'1$$'
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
         """.stripMargin
      )

      val clk_count_newUser_all = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as clk_count_newUser_all
           |from data_feed_click jd inner join device_id_new
           |on jd.device_id = device_id_new.device_id
           |where  (jd.cid_type = 'diary' or jd.cid_type = 'diary_video')
           |and jd.device_id not in (select device_id from blacklist)
           |and jd.stat_date ='${stat_date}'
         """.stripMargin
      )

      val imp_count_newUser_all = sc.sql(
        s"""
           |select '${stat_date}' as stat_date, count(cid_id) as imp_count_newUser_all
           |from data_feed_exposure je inner join device_id_new
           |on je.device_id = device_id_new.device_id
           |where je.cid_type = 'diary'
           |and je.device_id not in (select device_id from blacklist)
           |and je.stat_date ='${stat_date}'
         """.stripMargin
      )

      val result3 = clk_count_newUser_Contrast.join(imp_count_newUser_Contrast,"stat_date")
        .join(clk_count_newUser_all,"stat_date")
        .join(imp_count_newUser_all,"stat_date")
      result3.show()

      GmeiConfig.writeToJDBCTable(result3, "Recommendation_strategy_newUser", SaveMode.Append)

    }


  }

}


//以下内容统计信息熵基尼系数
object Gini_coefficient {

  Logger.getLogger("org.apache.spark").setLevel(Level.WARN)
  Logger.getLogger("org.apache.eclipse.jetty.server").setLevel(Level.OFF)

  case class Params(env: String = "dev",
                    date: String = "2018-08-01"
                   ) extends AbstractParams[Params] with Serializable

  val defaultParams = Params()

  val parser = new OptionParser[Params]("Feed_EDA") {
    head("Gini_coefficient")
    opt[String]("env")
      .text(s"the databases environment you used")
      .action((x, c) => c.copy(env = x))
    opt[String] ("date")
      .text(s"the date you used")
      .action((x,c) => c.copy(date = x))
    note(
      """
        |For example, the following command runs this app on a tidb dataset:
        |
        | spark-submit --class com.gmei.WeafareStat ./target/scala-2.11/feededa-assembly-0.1.jar \
      """.stripMargin +
        s"|   --env ${defaultParams.env}"
    )
  }

  def main(args: Array[String]): Unit = {
    parser.parse(args, defaultParams).map { param =>
      GmeiConfig.setup(param.env)
      val spark_env = GmeiConfig.getSparkSession()
      val sc = spark_env._2

      val ti = new TiContext(sc)
      ti.tidbMapTable(dbName = "eagle", tableName = "src_mimas_prod_api_diary")
      ti.tidbMapTable(dbName = "jerry_prod", tableName = "data_feed_click")
      ti.tidbMapTable(dbName = "jerry_prod", tableName = "blacklist")
      ti.tidbMapTable(dbName = "jerry_prod", tableName = "data_feed_exposure")


      import sc.implicits._
      val stat_date = GmeiConfig.getMinusNDate(1)
      //println(param.date)
      val partition_date = stat_date.replace("-","")

      //获取3.5星及以上日记本id
      val diary_id = sc.sql(
        s"""
           |select id as diary_id
           |from src_mimas_prod_api_diary
           |where content_level >=3.5
           |and doctor_id is not null
         """.stripMargin
      )
      diary_id.createOrReplaceTempView("temp1")
      //机构id
      val agency_id = sc.sql(
        s"""
           |SELECT DISTINCT(cl_id) as device_id
           |FROM online.ml_hospital_spam_pv_day
           |WHERE partition_date >= '20180402'
           |AND partition_date <= '20181203'
           |AND pv_ratio >= 0.95
           |UNION ALL
           |SELECT DISTINCT(cl_id) as device_id
           |FROM online.ml_hospital_spam_pv_month
           |WHERE partition_date >= '20171101'
           |AND partition_date <= '20181203'
           |AND pv_ratio >= 0.95
         """.stripMargin
      )
      agency_id.createOrReplaceTempView("agency_id")
//统计次数
      val diary_clk_num = sc.sql(
        s"""
           |select temp1.diary_id as diary_id,count(ov.cl_id) as diary_clk_num
           |from online.tl_hdfs_maidian_view ov left join temp1
           |on params["business_id"]= temp1.diary_id
           |where ov.action="page_view"
           |and ov.params["page_name"]="diary_detail"
           |and temp1.diary_id is not null
           |and (ov.params["out"]-ov.params["in"])<7200
           |and ov.partition_date ='${partition_date}'
           |and ov.cl_id not in (select device_id from blacklist)
           |group by temp1.diary_id
         """.stripMargin
      )
      GmeiConfig.writeToJDBCTable(diary_clk_num, "Gini_coefficient", SaveMode.Append)

    }


  }

}